CHƯƠNG TRÌNH HỌC

1. Compare and contrast U.S. and international accounting standards.
2. Apply accounting concepts and standards to the creation of accounting information and reports.
3. Analyze accounting information used to make strategic business decisions.
4. Discuss how the application of accounting knowledge is used in a leadership role.
5. Discuss compliance and regulatory requirements of accounting information.
6. Apply ethical behavior to accounting-related situations.

1. Compare global strategic business models.
2. Analyze the processes for formulating sustainable corporate business strategies.
3. Synthesize the role of leadership in strategic business planning.
4. Summarize the role of innovation and risk management in strategic business planning.
5. Explain implementation, control, and measurement in overall evaluation of business strategies.
6. Assess the ethical parameters of strategic business models.
7. Discuss an effective global business strategy for an organization.

1. Analyze the use of information systems in business.
2. Examine emerging trends in information technology for organizations.
3. Explain how information technology systems influence organizational strategies.
4. Evaluate the prevailing ethical issues of information systems.
5. Critique core information systems applications from a business perspective.
6. Assess the procedures for securing information systems.
7. Discuss an information technology infrastructure.

1. Explore the ethical management of marketing implementation.
2. Synthesize the use of marketing research to predict global business outcomes.
3. Analyze the use of marketing strategies in the management of global customer brand equity.
4. Compare the development of innovative new products on competitive product strategies.
5. Examine pricing strategies for effective marketing scenarios.
6. Summarize distribution management as a marketing method.
7. Explain the key aspects in managing marketing promotions through traditional and digital methods.

1. Discuss how research-based decision-making can directly affect organizational practices.
2. Examine the developmental components of the research process.
3. Compare and contrast the differences between qualitative and quantitative research methodologies.
4. Evaluate different types of research methods.
5. Examine the advantages and disadvantages of collecting primary and secondary data.
6. Differentiate between various research-based tools commonly used in businesses.
7. Test data for a business research project.
8. Synthesize the results of a research-based plan.

1. Evaluate the ethical outcomes of free market outcomes using supply and demand models.
2. Apply the different types of elasticity concepts to business scenarios.
3. Analyze how price and output influence profit maximization under different market structures.
4. Evaluate strategic pricing decisions.
5. Apply game theory to pricing and to output decisions in an oligopoly market.
6. Analyze the basis of trade.
7. Explain the implications of uncertainty in managerial decision-making.

1. Formulate financial decisions based on financial statement analysis.
2. Assess a company’s performance based on financial ratio analysis.
3. Apply the valuation principle.
4. Compare short- and long-term financing.
5. Assess a company’s management of human capital.
6. Apply the time value of money (TVM) to capital budget decision-making.
7. Describe implications of mergers and acquisitions.
8. Analyze the risk and return of a financial decision.

1. Propose leadership theories that could advance employee motivation.
2. Discuss the impact of employment law on an organization’s policy on equal employment opportunity.
3. Assess the role of culture in human resource management practices within a global organization.
4. Develop a human resource plan to address employee conflict.
5. Evaluate performance-based review processes.
6. Appraise the impact of different compensation strategies that relate to employee motivation.
7. Create a training and development module for midlevel business managers.
8. Analyze the impact of different collective bargaining strategies on employee morale.

1. Differentiate international business from domestic business operations.
2. Analyze the effects of political, legal, economic, and cultural dimensions of international business on an organization.
3. Evaluate policies and factors affecting international trade patterns.
4. Distinguish between absolute advantage and comparative advantage trade theories.
5. Explore the influence of regional trading groups on an organization.
6. Examine economic concepts and indicators.
7. Calculate the implications of foreign exchange rates.
8. Examine the major marketing considerations applicable to international business.
9. Compare the accounting concepts of Generally Accepted Accounting Principles (GAAP) and International Financial Reporting Standards (IFRS).
10. Explore international human resource management and staffing approaches associated with multinational enterprises (MNEs).

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Evaluate methods for risk management.
2. Apply best practices for project budgeting and cost management procedures.
3. Utilize various project scheduling techniques.
4. Develop a quality management plan to ensure project quality.
5. Prepare a final project report.
6. Determine project requirements using requirement collection tools and techniques.
7. Outline project communications to manage stakeholder expectations and report performance.
8. Plan project procurements by identifying methods to manage procurements and monitor contract performance.

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Analyze the concepts of business ethics from a personal and an organization perspective.
2. Assess the ethical issues facing business leaders.
3. Differentiate among the concepts of social responsibility, integrity, and business ethics.
4. Explain the significance of ethics-based decision making in the business environment.
5. Analyze the influence of corporate culture, including leadership, power, and motivation, on business ethics in the workplace.
6. Explain the pressures that influence ethical decision making in the organization.
7. Evaluate the need for ethical standards, codes of ethics, and practices in business.
8. Assess the auditing process for adherence to ethical practices.
9. Analyze the role that culture plays in global business ethics.

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Analyze how leadership influences performance in a diverse organization.
2. Assess the differences between charismatic leadership and transformational leadership.
3. Explain how leaders are developed and equipped for organizational shifts and changes.
4. Evaluate how leaders use 360-degree feedback to improve their work performances.
5. Differentiate how the situational leadership model and the normative decision model impact leadership effectiveness.
6. Explain the significance of different types of leadership theories.
7. Analyze how leaders foster employee motivation and morale in an ever-changing workforce.
8. Develop a comprehensive personal leadership training plan that utilizes different leadership techniques.

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Interpret financial statements.
2. Determine the cost of capital.
3. Summarize how financing decisions influence firm value.
4. Outline factors that affect a firm’s dividend policy.
5. Propose international and ethical considerations to financial decision-making.
6. Analyze working capital management.

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Distinguish between international and domestic economic issues.
2. Explain why seven themes recur in international economics and discuss their significance.
3. Explain how the Ricardian model, the most basic model of international trade, works and how it illustrates the principle of comparative advantage.
4. Explain how differences in resources can cause international trade.
5. Discuss why trade often creates losers as well as winners.
6. Explain the effects of tariffs and subsidies on trade patterns and the welfare of trading nations and on the distribution of income within countries.
7. Detail the “dumping” arguments used by domestic industries as a basis for protectionism and explain the relationship between dumping and price discrimination.
8. Discuss the role of external economies and knowledge spillovers in shaping comparative advantage and international trade patterns.
9. Discuss the causes, as well as the winners and losers, from migration and labor mobility between nations.
10. Articulate arguments for free trade that go beyond the conventional gains from trade.
11. Evaluate national welfare arguments against free trade.
12. Summarize the basic ideas behind “economic dualism” and its relationship to international trade
13. Discuss the recent economic history of the East Asian countries, such as Taiwan and South Korea, and detail the relationship between their rapid economic growth and participation in international trade.
14. Summarize the more sophisticated arguments for interventionist trade policy, especially those related to externalities and economies of scale.

1. Examine the concept of the current account balance.
2. Employ the current account balance to extend national income accounting to open economies.
3. Apply national income accounting to the interaction of saving, investment, and net exports.
4. Evaluate and discuss the national money markets in which interest rates are determined.
5. Compare how monetary policy and interest rates feed into the foreign exchange market.
6. Discuss the concept of the real exchange rate.
7. Analyze the factors that affect real exchange rates and relative currency prices in the long run.
8. Explain the role of the real exchange rate in determining the aggregate demand for a country’s output.
9. Demonstrate causes and effects of balance of payments crises.
10. Evaluate how alternative multilateral systems for pegging exchange rates work.
11. Explain how the goals of internal and external balance motivate economic policy makers in open economies.
12. Summarize how the monetary and fiscal policies of a large country such as the United States are transmitted abroad.
13. Analyze the economic function of international portfolio diversification.
14. Explain factors leading to the explosive recent growth of international financial markets.
15. Analyze problems in the regulation and supervision of international banks and nonbank financial institutions.

1. Assess the relationship of historical and contemporary finance-budgeting theory to real-world public administration issues.
2. Discuss the ethical implications on the budget process at the federal, state, and local levels.
3. Compare contemporary financial management practices at the federal, state, and local levels.
4. Identify political factors that influence and determine financial management practice in the public arena.
5. Evaluate a model budget.
6. Consider the impact of citizen influence on the budgetary process at various levels of governance.
7. Describe the impact of budgetary deficiencies on public agencies.
8. Apply practical methods to reconstructing finance and budgeting techniques.

1. Appraise key methodologies used to apply financial management in healthcare organizations.
2. Explain variable and fixed costs for healthcare services or processes.
3. Compare and contrast the external financing options that are available for healthcare organizations today.
4. Assess the financial approach to strategic healthcare planning.
5. Critically evaluate the financial implications of current and future healthcare trends.
6. Discuss the future of healthcare financial management in the United States.

1. Analyze ethical dilemmas in the healthcare environment.
2. Assess the sources of health care laws and regulations.
3. Explain the features of federal assistance programs.
4. Explain the features of federal assistance programs.
5. Explain the features of federal assistance programs.
6. Explain the features of federal assistance programs

1. Analyze the connection between health and health policies.
2. Examine the role of political competence in the pursuit of health.
3. Evaluate the impact of health policy on the healthcare system.
4. Evaluate the current and future impact of health policies on the healthcare system.
5. Analyze the context of health policy making.
6. Explain the concept of evidence-based public health (EBPH) in policy formulation.
7. Discuss the development of legislation from formulation to implementation.
8. Explain the role of incrementalism in policy making.

1. Compare and contrast health services organizations within the health care system.
2. Discuss effective leadership strategies used by healthcare managers in the health services setting to include adaptation and transformation, communication strategies, and conflict resolution.
3. Describe methods of managing conflict in the healthcare organization to include, concepts of negotiation, and third-party intervention.
4. Relate the concepts of work design, motivation, and information flow.
5. Analyze the decision-making process for designing and redesigning organizational structures in health services organizations.
6. Explain the role of strategic alliances in enhancing organizational performance.
7. Discuss the concept of learning organizations in health services organizations.
8. Compare the approaches of quality assurance and quality improvement.
9. Analyze strategies to achieve an effective healthcare organization.

1. Discuss the legal significance of the employer-employee relationship.
2. Summarize Title VII of the Civil Rights Act of 1964.
3. Analyze the impact that workplace sexual harassment has on an organization.
4. Characterize conduct that violates federal anti-discrimination laws in employment.
5. Explain the concept of reasonable accommodation under the Americans with Disabilities Act (ADA).
6. Discuss the history of racial discrimination in employment in the United States.
7. Discuss bargaining matters under U.S. labor laws.
8. Evaluate the Occupational Safety Health Administration’s (OSHA) regulatory power in the context of workplace safety.

1. Formulate different developmental approaches to training.
2. Describe major training-related theories.
3. Outline elements of effective sharing of knowledge among employees.
4. Describe the application and uses of different delivery systems.
5. Synthesize cultural influences on learning and development in an organization.
6. Evaluate internal and external resources used when creating appropriate career development interventions.
7. Construct a rationale for designing training for leadership competencies.
8. Summarize key aspects of strategic performance management processes.

1. Analyze the evolution of the American labor movement.
2. Examine the challenges for union members in the modern workplace.
3. Critique the concept of collective bargaining.
4. Discuss union avoidance strategies.
5. Construct the framework for a labor agreement.
6. Compare and contrast negotiation models, strategies, and tactics.
7. Analyze alternative dispute resolutions.

1. Discuss the role of employees, employers, unions, and the government in the development of compensation programs.
2. Assess the impact of the Civil Rights Act of 1964, the Bennett Amendment, and Executive Order 11246 on compensation practices.
3. Outline the similarities and differences between merit pay plans and incentive pay plans.
4. Propose a compensation survey related to a compensation plan.
5. Explain workers’ compensation.
6. Summarize recommended considerations prior to selecting from various types of pension plans.
7. Categorize workers by the type of pay and benefits received.
8. Summarize the potential impact of training and development on employee compensation.

1. Determine how digital marketing aligns with the marketing mix.
2. Examine web design.
3. Analyze conversion rate optimization.
4. Compare digital marketing tools.
5. Evaluate the effectiveness of digital marketing tools.
6. Discuss ethical management of web analytics.
7. Relate an organization’s overall strategic marketing goals to its digital marketing execution.

1. Explain the role of market research in solving complex global business challenges.
2. Describe how market research impacts marketing efforts.
3. Examine qualitative and quantitative market research methods.
4. Analyze the components involved with marketing research theory and practice.
5. Describe how traditional and digital market research tools work together.
6. Summarize how metrics and web analytics impact marketing research.
7. Evaluate the ethical implications of marketing research techniques.

1. Compare new product development management and brand management.
2. Evaluate new product development management strategies.
3. Distinguish the phases of the new product development process.
4. Examine the foundations of brand creation.
5. Analyze how to sustain brands over the long term.
6. Examine brand management challenges.

1. Differentiate between business-to-business (B2B) and business-to-consumer (B2C) marketing.
2. Assess the importance of developing relationships with all stakeholders within the business-to-business (B2B) model.
3. Explain the guidelines for effective marketing within the business-to-business (B2B) sector including the marketing mix.
4. Synthesize how global competition impacts business-to-business (B2B) marketing.
5. Explain business-to-business (B2B) marketing ethics.
6. Compare and contrast digital marketing strategies in business-to-business (B2B) settings.
7. Discuss the importance of applied marketing metrics to a business-to-business (B2B) setting.

1. Discuss key project management concepts.
2. Explain the demands of project managers.
3. Characterize important project management issues.
4. Outline project activity and risk taking in the project management process.
5. Analyze productive project scheduling techniques.
6. Explore efficient resource management procedures.
7. Evaluate key concepts in budget preparation and management.
8. Summarize the processes entailed in resource allocation and monitoring.
9. Explain the project control, auditing, and termination aspects of project management.

1. Determine the processes of leading a team.
2. Recommend processes of project stakeholder management.
3. Measure alignment between stakeholders’ needs, expectations, and project objectives.
4. Examine team performance through application of emotional intelligence.
5. Evaluate appropriate conflict resolution strategies.
6. Examine engaging stakeholders in global environments.
7. Recommend ethical guidelines for project communication.

1. Examine the roles and responsibilities of a project manager.
2. Analyze the elements of measures of performance in the context of the triple constraints.
3. Determine the scope of a project.
4. Create a network diagram that considers precedence diagramming and work sequence.
5. Evaluate sources of project risk strategies.
6. Assess proven scheduling techniques.
7. Explain the steps involved in building a project’s budget.
8. Outline tasks associated with closing a project.

1. Evaluate methods for risk management.
2. Apply best practices for project budgeting and cost management procedures.
3. Utilize various project scheduling techniques.
4. Develop a quality management plan to ensure project quality.
5. Prepare a final project report.
6. Determine project requirements using requirement collection tools and techniques.
7. Outline project communications to manage stakeholder expectations and report performance.
8. Plan project procurements by identifying methods to manage procurements and monitor contract performance.

* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact the CSU Bookstore at bookstore@columbiasouthern.edu.

1. Analyze public administration as a multidisciplinary field of research and practice.
2. Examine the concept of intergovernmental reinvention in public service.
3. Appraise a code of ethics as it relates to public administration.
4. Explore applicable financial management and budgeting methods useful in public administration in order to solve real-world problems.
5. Critique management styles of public managers in public organizations as they apply to solving problems in the public agency/organization.
6. Deduce the viability of collaboration and coordination theories related to financial accountability and agency transparency in public agencies.
7. Integrate public administration theories into the evolving theoretical foundations of social equity, equality, and discrimination policies in managing public organizations.
8. Evaluate historical and contemporary public administration theories when applied to future trends in public administration.

1. Assess the relationship of historical and contemporary finance-budgeting theory to real-world public administration issues.
2. Discuss the ethical implications on the budget process at the federal, state, and local levels.
3. Compare contemporary financial management practices at the federal, state, and local levels.
4. Identify political factors that influence and determine financial management practice in the public arena.
5. Evaluate a model budget.
6. Consider the impact of citizen influence on the budgetary process at various levels of governance.
7. Describe the impact of budgetary deficiencies on public agencies.
8. Apply practical methods to reconstructing finance and budgeting techniques.

1. Explain the policy environment to include official policy makers and unofficial participants.
2. Evaluate the major stages in the public policy process.
3. Differentiate administrative politics and policymaking.
4. Analyze the methodological problems in the study of public policymaking.
5. Summarize theories of public policy decision-making.
6. Discuss the relationship between public policy and budgeting.
7. Assess future alternatives for reforming the relationships between government and the economy.
8. Analyze the impact that education and healthcare policies have on the future of policymaking.

1. Analyze the strategic planning decision-making process in public and nonprofit organizations.
2. Justify the impact of eliminating strategic planning within public and nonprofit agencies regarding service delivery capabilities.
3. Assess strategic planning theories applicable to solving real-world problems in public sector organizations.
4. Compare and contrast strategic planning in the private and public/nonprofit sectors.
5. Conduct a SWOT analysis to help clarify agency mission and goals.
6. Evaluate how strategic planning relates to the core functions of public sector organizations.
7. Discuss strategies for overcoming barriers in strategic planning related to institutional and structural problems.
8. Create a strategic plan for a public sector organization.

1. Differentiate entrepreneurship, intrapreneurship, and innovation as business development possibilities.
2. Synthesize components that support an entrepreneurial mindset.
3. Describe how innovation impacts the management of overall growth within an organization.
4. Examine ethical leadership and legal topics within the field of entrepreneurship.
5. Interpret market opportunities for new business ventures.
6. Evaluate financial implications of business development.

1. Examine the external environment.
2. Discuss the management of innovative business development on a global scale.
3. Create a marketing strategy.
4. Develop an operational and human resource plan for an organization.
5. Establish financing and a profitable revenue model for business development.
6. Develop performance objectives through benchmarking.
7. Create a business plan for a start-up.

1. Assess financial statements of a company.
2. Explore funding opportunities.
3. Explain financial management of new business ventures.
4. Analyze ethical issues associated with financial management.
5. Evaluate global financial management issues.
6. Assess the various stages of a venture’s life cycle.
7. Evaluate options for organizing and financing a new venture.
8. Analyze operating and financial performance.

1. Compare and contrast traditional marketing and entrepreneurial marketing involved with innovative new business development on a global basis.
2. Design a customized blend of traditional and digital marketing mix elements.
3. Identify principles used to grow brand value.
4. Discuss competitive advantage.
5. Recommend a customer relationship management (CRM) process.
6. Justify ethical marketing in domestic and global markets.
7. Propose a comprehensive marketing plan.